Tables
- TABLE 1
Impact of different categories of posting
Category Posts n (%) Likes and Shares per post Total Reach per post Personal Stories 40 (22) 16 (5–32) 229 (132–421) Unit news 66 (37) 9 (3–19) 162 (98–282) Associated news 13 (7) 8 (3–15) 147 (80–161) Inviting user engagement 17 (9) 2 (0–8) 88 (67–138) Health education 44 (24) 1 (0–3) 80 (69–115) Total 180 (100) 5 (1–15) 137 (84–150) Data are presented as median (interquartile range) unless otherwise stated. Facebook posts were divided into five categories. The number of “Likes”, “Shares” and total “Reach” have been averaged per post.
Additional Files
Disclosures
Files in this Data Supplement: